It has to be incredibly exciting to experience something new every day, not to know what surprises the next day brings, to be constantly on the road, going to great events, to get packages sent every day, and to work when you feel like it.
These are some of the clichés you hear about blogging. But what does a full-time blogger really do all day?
6:30, my biorhythms coming in. Time to get up, it says. Motivated as always, I get up to find myself half awake in my room right in front of my desk. There is a huge chaos from the night before. Seems like I’ve overdone it again with work The chaos on it the night before is ready to be filmed. I must have taken over again with work and sat at my desk for too long. At 11:00 p.m. you don’t clean up. If I do it now as a little morning meditation, I think and clean up.
Then I tap into the bathroom. My morning routine is called for. It consists of water in the face and turmeric coconut oil toothpaste (homemade) in the mouth. This makes the teeth beautiful and white, the sink unattractive and yellow.
Next thing on my schedule is yoga, my basis for a good regular daily routine. Yoga with singing, meditation and Power Asanas (the Yoga poses). JIVAMUTKI. Afterward perhaps some fruit, Matcha and off to the Factory, my Co-Working space in Berlin.
There sit a lot of other independent and very busy people. They all have one thing in common, starring at the screen in front of them only lifting their eyes when a break for food or a toilet is on the agenda. Everyone strives for their mission. So do I. My mission of a more conscious humanity, more conscious consumption and sustainable thinking.
My “I’m staring at my laptop screen” also includes, “I’m staring at my mobile screen. Answering comments for 1.5 hours, writing emails for 1.5 hours. Then it’s already lunchtime with my lunch date. My lunch dates are usually people with whom I plan projects or potential cooperations, or simply friends.
My tummy feels good again and the energy is back. Energy for further emails, image editing with Lightroom, organizational work, video editing, and texting.
For dinner, I go home, quickly make myself a Buddha Bowl, photograph it and then sit down again to answer comments and emails. It doesn’t sound that exciting, and it also isn’t that exciting :).
Even though the life of a blogger seems to be incredibly glamorous and exciting to the outside world, we – or at least I – spend most of the time on a laptop.
Of course, there are also countless adventurous projects, almost daily events and almost no day is like the other.
Nevertheless, the main activities of a fill-time blogger are:
Office stuff: emails, writing offers, accounting
During the day I get about 100 emails from companies, readers and Co. First I scan and answer as good as I can. Most emails are associated with negotiations, telephone calls or meetings. Before I collaborate, I meet as often as possible with representatives of the brand. As much as I work hard to connect with my readers and the community, it is just as important to me to establish good relationships with the companies I cooperate with.
Since I live in Berlin, I am invited to up to 5 events a day. Of course, it is not possible to go to all of them, but it’s important to be seen by many and to build a good network.
Besides the emails I get, I also write emails from time to time, so-called pitches. At a pitch, the blogger presents a concept to a brand, which the Blogger thinks will resonate well with his audience and at the same time be relevant for the brand. After confirming a concept, the deliverables, the fee, and the schedule, the blogger goes to work.
If, for example, I agree on a recipe cooperation, I develop a recipe with, for example, a certain ingredient of a brand, give the recipe to someone to test and do it again myself until it fits. Then I shoot it, edit the pictures, add something and design the text SEO conform.
Content plus reach: social media management, texting, videos, images
To gain reach with content, it is just as important for us bloggers to deal with SEO and to understand the different social networks. To select which channels are relevant and then specifically deal with different strategies and develop different content. From Instagram to Youtube, Tumblr to Pinterest and Facebook, each channel has its own needs and an algorithm that is constantly changing. Each channel has a different audience that is interested in a different kind of content. We need to understand our audience, filter out the different interests, create appropriate content and then work on a good relationship. In other words, we respond to messages, comments, and inquiries. I enjoy doing this and it’s one of my favorite blogging tasks even it’s super time-consuming.
more of my blogger activities which aren’t a daily business:
- Yoga/Sport Retreats
- hotel trips
- press trips
- Restaurant tastings
So in total as a Blogger, you receive a lot of packages, you are quite flexible in your work schedule and you can travel a lot. But there is work to do with every package and you often work at inhuman times or better said always and every day. There is no such thing as paid holidays because every holiday consists of creating and looking for good content.
Nevertheless, I love my work above all and never thought that I would earn my money through full-time blogging, that I would have my own small business and live off what I love. I love being my own boss and being able to follow my mission.
Of course, I also deal with future questions like, can I keep this going? Do people still care what I write and share? What happens to Instagram and other social networks? There’s always a lot of uncertainty and that’s a good thing!
How are other full-time bloggers doing?
Many bloggers are said not to really work, just to take a few nice pictures from time to time and get a lot of money for them. This may be true for some, but not for most of us and especially not for bloggers in the sustainable and conscious field.
“My everyday life as a blogger and content creator always looks different and that’s why I love my job: variety. In addition to the creative part, such as photo shootings and planning concepts, there is also a large part that requires normal desk work, such as accounting stuff, writing and paying bills, insurance, reporting, research, writing blog posts, planning trips, answering e-mails, etc.. What many don’t know is that exactly this part of the work takes at least 80% and that mostly 7 days a week. Nevertheless, I am super happy with the decision to start my own business as a full-time blogger. The creative work makes me incredibly much fun and also the exchange with the community means a lot to me. Sometimes I miss the “coming home and having the evening off”, but the positive sides outweigh it because I can fully live myself out every day in my job and I don’t want to miss it anymore. – Valerie from https://valeriehusemann.de/de/
“As a blogger, you really feel like you’re doing a thousand different things. I manage all inquiries alone, write concepts, create presentations, do editorial planning, marketing planning, customer acquisition, networking, I photograph a lot, edit all pictures, film, edit the films, social media management, community management, and of course things that only run in the background such as insurance, taxes, etc. I also do a lot of other things. I don’t have a typical daily routine. But I have got into the habit of working through the emails once in the morning, then putting myself on my to-do list and checking emails again only after a few hours. Otherwise, I’d just do emails the whole day. In addition, I have learned to only do a maximum of 3 large to-dos per day. For example, writing a text, editing a video (although this sometimes takes three days) and creating a concept. Then there are meetings and phone calls, as well as daily social media management. And suddenly the working day is over again :). I also learned a lot from blogging, taught myself so much knowledge, made great friends, experienced so much and just have so much freedom because I am my own boss. I can plan and implement everything the way I want! Every day I’m so grateful for this freedom, but I also have to make sure that I really do finish work regularly and switch off 🙂 In addition, the independence comes with a lot of ups & downs. Mine needs a very long breath! My biggest tip: Follow what you love with as much passion as possible and just see what happens! The fun and the joy should outweigh thereby! – Mia from https://heylilahey.com/de/
Since you have asked me a lot more questions, which are not specifically related to my blogger everyday life, I will write a second part :).
Q&A part 2 will follow!